His wife catches him, then takes the phone off her husband while insinuating that he’s probably talking to a woman. The expanded role she’s talking about is Jake’s presence in the countless new commercials that have come out since February, including the dozens of Zoom-call style commercials “Jake” is clearly recording at home. It has also been reported that the need for a professional actor was hence necessary. "Yeah, I’m married. to which the agent replies, "Uh, kakis." He would still get recognized, but admitted that life hadn’t changed that much for him. This isn’t Jake, right? “... the assistant Vice-president of Marketing from State Farm, Patti Morris stated that the original Jake was great at delivering the signature like ‘Uh…Khakis’. Here's Why People Think the Voice of Squidward Died — Twice. However, it has been revealed that the person who played Jake in the commercial was, in fact, an actual agent who worked in the firm. At first, YouTube remained the same as it always had with its endless targeted ads trying to sell me garbage. Just by publishing this story, I’ve given them a little bit of what they wanted, I’ve given them another moment in the sun. Stuck With Leftover Candy? “We have a ‘Flo from Progressive’ on our hands!”. Many sceptics are calling this move a corporate attempt to project inclusivity after the negative attention from the transgender community. So yes, there is a new Jake from State Farm, but the former Jake is still being a good neighbor. USAA has been making the biggest push into my regular YouTube viewing content lately. The new Jake is somewhat soft-spoken, which is a departure from the “deep voice” that “caused the problem” in the original commercial. We’re talking about it, right? Stone is an insurance agent at the insurance company. However, the role of Jake has been expanded and has become very demanding. But regardless of how mad everyone gets about casting choices and the reasons behind them, State Farm has ultimately achieved its goal. "Contrary to recent reports, I am alive. One of them was State Farm’s 30-second spot, which put a new twist on an old classic. Although he quit the company for a while, the original Jake still works at State Farm today, so the re-casting had nothing to do with actor availability. ALSO READ: Jason Momoa Takes Us Behind-the-scenes Of His Bizarre Super Bowl Commercial. The agent selling the insurance in the advertisement became famous as Jake from State Farm commercial. Is this voiceover insinuating that I’m not doing my part to social distance myself? They’d then follow this nonsense with a Top Gun high-five and far too much celebratory scotch. "Uh, yeah," the original Jake from State Farm says, popping his head out of his cubicle. The remade version of the commercial starring Mimms currently has more dislikes on YouTube than likes, and a lot of angry comments to match. Get the latest entertainment news from India & around the world. Were Shakira and Jennifer Lopez Lip-Syncing During the Halftime Show? It was further revealed that the company used an updated voice to tap into the events that are necessary for the audiences. The new Jake is black, which is the most obvious indicator for seeing this as a diversity casting. They decided to make Jake their mascot, and ‘Jake from State Farm’ took off in popularity. "They all say, 'I just saw a State Farm commercial. Others speculate that this decision isn’t race motivated, that it’s about sexual orientation. Which really makes you think; maybe this controversy was what they wanted all along. Ever since the virus first confined me to my living room in February, I’ve done nothing but write, play games, and watch YouTube. **(Even though it wasn’t the voice itself but the implicated connection between voice and beauty that caused the issue).**. While I’m sure this information is accurate, I’m annoyed by the tone. It’s unclear what Jake is doing now, but he was involved in a weird death hoax a few years ago. The re-casting has also started a conversation online about the motivation behind the casting decision, besides the reason given by corporate. This version became just as contentious though, as others were angry that the brand would alter popular content because of community backlash. The actor who has the job now responded to an open casting call. Does it matter," the husband says quietly into the landline. As always, the Super Bowl commercials received just as much attention as the big game itself, but only a few 2020 ads really lit up social media. Thank you all for your concern," the tweet read. Question: The original “Jake from State Farm” is Jake Stone of Bloomington and an employee of the Bloomington-based company. In 2011, when the ad won the hearts of their fans, Jake from State Farm became a well-known face. (All the while missing the point). The original Jake debuted in a genuinely funny 2011 State Farm commercial. However, in 2020 the ad was aired during the league ones again, but this time the world witnessed a different Jake in the State Farm commercial. Of the re-casting, State Farm assistant vice president of marketing told Muse: “The original Jake did great at delivering his famous line… however, this expanded role is very demanding, and is best filled by a professional actor.”. Whether Mimms is gay or not is irrelevant, because this detail isn’t part of the “Jake” character written by State Farm and portrayed by Mimms (yet). Grab Your Tissues and Revisit Jen’s Final Scenes on 'Dawson's Creek', Jason Connery Has Grown Up in His Father Sean Connery's Shadow. Big turnout, few hiccups as voters choose, Arnab Goswami takes on Mumbai Police's hawala charge, shows Republic's week 1 ratings. Jake was just a regular guy playing a version of himself in a hit commercial; so for him, life was only getting better. Turns out, his colleague is none other than OG Jake! I laughed. Every day I have to watch a slideshow of stock image soldiers and veterans shuffle over jangly music as a voiceover talks about veterans being exceptional at social distancing and pandemic response. After an outlet alleged that his wife had killed him after she found him in bed with another woman, the official "Jake from State Farm" Twitter account denied the rumor. However, the old Jake does feature in the new advertisement where he plays the role of the new Jake's neighbour. So in a desperate attempt to stay relevant, we’re probably going to see a lot more daring (and probably misguided) choices being made in the marketing world before the coronavirus scare is over. State Farm said that a real actor was needed for the demanding nature of the expanded role, but the original Jake did well enough during his acting debut that he inspired a cult following. According to reports, Jake will feature being his naturally helpful self in many culturally relevant situations. The new “Jake” is called Kevin Mimms, and he has inadvertently stirred up a lot of controversy for replacing the original actor. Jason Momoa Takes Us Behind-the-scenes Of His Bizarre Super Bowl Commercial, Ellen DeGeneres' New Commercial Shows Life Before Alexa, Netizens All Hearts, Alia Bhatt, Ranbir Kapoor Team Up Again For A Commercial; Fans React, South Superstar Mahesh Babu & Bollywood Star Ranveer Singh Shoot For A Commercial Together. Very Ironic, considering that the original Jake From State Farm commercial was about being unfaithful. ‘Jake from State Farm’ was actually played by Jake Stone, a real-life State Farm employee who won the job at a company casting call. This isn’t really a role that demands a classically trained actor. "You’d do that for me? Naturally, the wife wants to know who he’s talking to at three in the morning, but doesn’t believe him when he says it’s "Jake from State Farm.". As quoted in a popular website, the assistant Vice-president of Marketing from State Farm, Patti Morris stated that the original Jake was great at delivering the signature like ‘Uh…Khakis’. Republic World is your one-stop destination for trending Bollywood news. “The original Jake is still with us as an employee at State Farm but has retired his khakis and passed them on to the new Jake,” she noted. As I watched Jake do nothing but drink his damn coffee for the entire commercial, I realised something; who the hell is this guy? “Oh my god” executives said to themselves, rubbing their hands together with glee. Why are all the soldiers in the photos so mad? The new Jake, however, is a professional actor. The ad immediately went viral when it first aired in June of 2011. Here's a Definitive List of the Worst Super Bowl Ads of All Time, Vegans Are Upset This Super Bowl Ad Called Their Meals "The Worst Thing Ever". Did we learn nothing about making voice-related assumptions after the first version of the commercial?). As the commercial lived on through social media and YouTube, it started to generate negative attention as audiences contemplated the subtext behind the commercial. The channels I watch are basically unaffected, but the commercials I’m constantly shown have changed drastically. Article continues below advertisement. ‘Jake from State Farm’ was actually played by Jake Stone, a real-life State Farm employee who won the job at a company casting call. But things would only getting worse for State Farm. Are you really on TV?'". The ad became very popular, and State Farm saw dollar signs. Really? A softer voiced actor will totally put us in the clear.”. "Uh, yeah," the original Jake from State Farm says, popping his head out of his cubicle. It’s safe to say the Bloomington, Ill. resident had no idea what he was getting himself into when attending a casting call for State Farm employees. ALSO READ: Ellen DeGeneres' New Commercial Shows Life Before Alexa, Netizens All Hearts. Jake From State Farm was murdered by his own wife for allegedly cheating on her. We’re giving them attention, and that’s all they want.
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